AI Business

Draft a Press Release That Follows the Format Journalists Expect

Give AmmarAI the details of your announcement, and get a properly structured press release with headline, dateline, body, quote, and boilerplate.

What is the AI Press Release Generator?

The AI Press Release Generator produces announcements in the standard press release format: a headline, a dateline, an opening paragraph covering the who-what-when-where, supporting body paragraphs, a quote from a company representative, and a closing boilerplate about the company. This structure exists for a reason — journalists and editors expect it, and skipping it makes an announcement look unprofessional.

It's built for the range of announcements a growing company actually makes: product launches, funding rounds, new hires, partnerships, or milestones. Rather than a generic congratulatory tone, it aims for the neutral, factual voice press releases are supposed to have, saving the enthusiasm for the quote section where it belongs.

Capabilities

What you can do with the AI Press Release Generator

Structure a press release with proper headline, dateline, and boilerplate
Write an opening paragraph covering the core who-what-when-where-why
Draft a realistic executive quote based on the announcement's context
Adjust for different announcement types: launches, funding, hires, partnerships
Keep the tone neutral and factual rather than overly promotional
Generate a short headline and subheadline pairing

How it works

Using the AI Press Release Generator

  1. 01

    Share the announcement details

    Provide the who, what, when, where, and why of your news.

  2. 02

    Add a quote source

    Name who the quote should be attributed to and their role.

  3. 03

    Generate the release

    Get a full press release with proper structure and formatting.

  4. 04

    Review and distribute

    Fact-check details and send to your distribution list or media contacts.

Examples

What good input and output look like

AI Press Release Generator

Live demo1/2
You

You type

AI

AmmarAI writes

Product launch

Input

Announcement: SaaS company launching a new analytics dashboard, quote from: CEO

Output

A full release opening with the launch announcement, two body paragraphs on features and market context, a CEO quote on the vision behind it, and a boilerplate paragraph.

Funding announcement

Input

Announcement: startup closes $5M seed round, quote from: founder

Output

A release stating the funding amount and lead investor, a paragraph on planned use of funds, a founder quote on next steps, and a standard boilerplate.

Key features

What the tool gives you

Standard format

Follows the headline-dateline-body-quote-boilerplate structure editors expect.

Neutral tone

Keeps the body factual, saving promotional language for the quote section.

Announcement-type flexibility

Adjusts structure slightly for launches, funding, hires, or partnerships.

Who it is for

People who get the most from this

Startup founders

They handle their own PR before hiring a communications team.

Marketing teams

They need a fast first draft before sending to leadership for review.

PR agencies

They speed up first drafts across multiple client announcements.

Workflows

Practical ways teams use it

Funding announcements

Draft a release announcing a new funding round with proper investor and use-of-funds context.

Product launches

Announce a new product or feature with the format media outlets expect to receive.

Tips that improve results

  • Keep the headline under about 10 words and avoid marketing superlatives like 'revolutionary.'
  • Save the enthusiastic language for the quote — the body should stay factual.
  • Always verify names, titles, and figures before distribution.
  • Include a real boilerplate paragraph about your company at the end, not a placeholder.

Mistakes worth avoiding

  • Writing the whole release in promotional language instead of a neutral, factual tone.
  • Skipping the boilerplate, which is expected by journalists reading the release.
  • Burying the actual news under too much background information in the opening paragraph.

AI Press Release Generator FAQ

What format does a press release need?

A headline, dateline, opening paragraph with the core facts, supporting body, a quote, and a company boilerplate.

Should a press release sound promotional?

The body should stay neutral and factual; save more enthusiastic language for the quote.

Can it write quotes for me?

Yes, it drafts a realistic quote based on the announcement, though you should have the actual person approve or adjust it.

Does it work for smaller announcements like a new hire?

Yes, it adjusts structure and tone for smaller-scale announcements as well as major news.

Try the AI Press Release Generator free

One AI for everything you create. Start on the free plan and upgrade only when the volume demands it.