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AI Chat

Put a trained AI assistant on your own website

Build a chatbot that answers visitor questions using your content, styled to match your brand, and deployed on your site with an embed — then read the analytics to see what customers actually ask.

Build your chatbotSee pricing

What is the External Chatbot Builder?

The External Chatbot Builder lets you create an AI assistant that lives on your website rather than inside AmmarAI. You train it on your own material — pages, documents, help articles, product information — so its answers come from your knowledge base instead of general knowledge.

The widget is styled to your brand: colours, position, greeting and tone are all configurable, so it reads as part of your site rather than a bolted-on third-party box. Once embedded, every conversation is logged, and the analytics view shows volumes, common questions and the queries the bot could not answer — which is a direct map of what your site fails to explain.

Capabilities

What you can do with the External Chatbot Builder

Train a chatbot on your pages, documents and help content
Customise colours, greeting, tone and widget position to match your brand
Deploy on any website with a small embed snippet
Review conversation logs and analytics on common questions
Update the training content as your product or policies change
Set fallback behaviour for questions outside the bot's knowledge

How it works

Using the External Chatbot Builder

  1. 01

    Create a bot and add your content

    Point it at your website pages and upload the documents, FAQs and product information it should answer from.

  2. 02

    Style the widget

    Set brand colours, the greeting message, the assistant's tone and where the widget sits on the page.

  3. 03

    Test the hard questions

    Ask it the awkward, specific questions customers actually ask, and add content where the answers fall short.

  4. 04

    Embed and monitor

    Paste the snippet into your site, then watch the analytics to see what visitors ask and where the bot needs more training.

Examples

What good input and output look like

External Chatbot Builder

Live demo
You

You type

AI

AmmarAI writes

Storefront support bot

Input

Train on shipping policy, returns page and 40 product FAQs. Greeting: 'Hi — ask me anything about orders, shipping or returns.'

Output

A branded chat widget that resolves order-status and returns questions instantly, with analytics showing 'international shipping' as the top new query this week.

Key features

What the tool gives you

Trained on your content

Answers are grounded in the pages and documents you provide, not generic internet knowledge.

Brand styling

Colours, greeting, tone and placement are configurable so the widget matches your site.

Conversation analytics

See volumes, top questions and unanswered queries, which doubles as customer research.

Who it is for

People who get the most from this

E-commerce teams

Deflect repetitive order, shipping and returns questions around the clock.

SaaS companies

Answer product questions from the help centre without adding support headcount.

Agencies

Ship trained, branded chatbots as a deliverable for client sites.

Workflows

Practical ways teams use it

First-line support

Let the bot handle the repeatable questions and route the rest to your team with the conversation attached.

Content gap discovery

Use the unanswered-questions report to decide which help articles and product pages to write next.

Tips that improve results

  • Train on the documents customers actually need, not everything you have.
  • Write the greeting as a question prompt so visitors know what to ask.
  • Review unanswered queries weekly and feed the answers back into training.

Mistakes worth avoiding

  • Deploying without testing the questions your support inbox gets most.
  • Training on stale policy pages that contradict current terms.
  • Hiding the option to reach a human when the bot cannot help.

External Chatbot Builder FAQ

How does the bot learn my content?

You provide the sources — website pages, documents, FAQs — and the bot answers from that material. Update the sources and the answers update with them.

How do I add it to my site?

A small embed snippet is generated for each bot. Paste it into your site and the widget appears, styled the way you configured it.

What analytics are included?

Conversation volume, the most common questions, and the queries the bot could not answer, so you know what to improve.

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Try the External Chatbot Builder free

One AI for everything you create. Start on the free plan and upgrade only when the volume demands it.

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